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ABOUT THE BRAND

Hend Riad & Mariam Hazem are the co-founders of REFORM, an internationally awarded sustainable lifestyle brand based in Cairo. Directly after the 2011 revolution in Egypt, they were excited to be part of the great change around them, eager to make a stand and make a difference. The feeling of responsibility towards serving their society and environment gave them the motivation to try to solve some of the major problems in Egypt through their inventions. Here it is!

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